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Cryptocurrency markets have seen their fair share of strange inspirations: dogs, frogs, Elon Musk tweets. However, 2025 has ushered in something entirely new: a meme coin inspired by a viral morning routine video. Meet ROUTINE, the Solana-based cryptocurrency that exploded overnight thanks to fitness influencer Ashton Hall and his notoriously hardcore morning ritual.
Ashton Hall, The Man Behind It All
On February 8, 2025, Ashton Hall, a former NFL hopeful turned fitness coach, uploaded a video detailing his morning so intense it makes Navy SEAL training look casual. Waking up precisely at 3:52 AM (because apparently, 4 AM is just lazy), Hall immediately removes his mouth tape (yes, tape) designed to enhance nasal breathing. After submerging his face in ice water and engaging in an oddly aggressive tooth-brushing session, he dives straight into an intense workout, all before the sun has even thought about rising.
Hall’s bizarre yet captivating video amassed over 669 million views, drawing both admiration and horror from social media audiences worldwide. Some called him inspirational; others wondered if the guy was even human. Either way, everyone watched, everyone talked, and then the crypto bros showed up. And if we look at crypto twitter it is full of jokes about the video

ROUTINE Token – Crypto’s Latest Obsession
Traded heavily on decentralized exchanges like Meteora and Raydium, and also available on centralized platforms such as LBank, ROUTINE quickly became the darling of the Solana ecosystem. At one point, it reached an all-time high of $0.019867, although prices have since dipped, a routine occurrence (pun intended) for meme coins.
Seeing an opportunity to capitalize on this viral craze, crypto developers launched ROUTINE, a token directly inspired by Hall’s superhuman morning schedule. Almost immediately, traders embraced token, catapulting it to a market cap of nearly $19 million within days.
The Meme Coin That’s Actually Motivational
Unlike its predecessors that thrived on memes, laughs, and sheer chaos, ROUTINE carries an unusual sense of seriousness, it’s literally backed by a man’s exhausting dedication to self-improvement. Ashton Hall’s meticulous schedule and extreme discipline became a blueprint for ROUTINE’s community, turning a meme into something surprisingly motivational.
Of course, social media had its fun, too. “Bought ROUTINE because if I can’t wake up at 3:52 AM, at least my crypto portfolio can,” one trader quipped on X (formerly Twitter). Another tweeted, “My morning routine is checking if ROUTINE has made me rich yet.”
Why ROUTINE Matters (Sort of)
Beyond all the fun, ROUTINE’s rise highlights the bizarre yet potent link between viral social media content and cryptocurrency trends. Ashton Hall created the perfect formula for meme-coin success: an intriguing story, universal curiosity, and a healthy dose of absurdity.
Hall himself responded humorously to the crypto frenzy, tweeting, “Didn’t expect to wake up one morning and see my face on a cryptocurrency. But then again, I do wake up at 3:52 AM, so I guess I should expect anything.”
Is The Token Here to Stay?
As with most meme coins, ROUTINE’s future is uncertain, but its legacy is already cemented. It demonstrated how a fitness influencer’s dedication (and mild insanity) could spark millions in trading volume overnight.
Will ROUTINE holders become crypto-millionaires, or will they just end up sleep-deprived and caffeinated like Ashton Hall? Only time will tell. But one thing’s certain: in the world of meme tokens, ROUTINE is the most disciplined chaos we’ve ever seen.